ooia Brief Hugs Strong black

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3 ooias +: gratis Versand 5 ooias +: gratis Versand und -10 %

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We've got this! Let yourself be embraced by our ooia Brief Hugs. The period brief with built-in heating pad is there for you when you need it the most - whether you're rocking your day on the couch or on the go! Here in extra absorbent and with a supersoft unicolored waistband with elegant shiny stripes.

Hidden inside the panty are two invisible pockets for the heating pad: for relaxation of the lower abdomen or lower back. If you already have a heating pad at home and don't need any more, you can now optionally purchase the Brief Hugs Strong with or without an integrated heating pad and buy each additional separately here

You can heat the pad several times a day and simply insert and remove it without having to take off your panties.

The ooia period underwear Brief Hugs Strong holds up to five tampons of liquid while feeling completely dry. This makes it ideal for your medium to heavy menstrual period days. This makes it ideal for your medium to heavy menstrual period days. Plus, the ooia Brief Hugs Strong is washable, making it reusable. You can wear the ooia Brief Hugs Strong alone or as a back-up to other period products.

ooias are produced ethically and ecologically fair in Portugal, Lithuania and Croatia with fabrics from Europe.

Our models Toni and Meera wear a size 36 and our model Antonia wears a size 42.

With your purchase you support organizations that promote female empowerment with their projects - here you can learn more.

tips ooia heating pad

You can heat the heating pad of your Brief Hugs Strong either in hot water for 4-5 minutes or in the microwave at a maximum of 800 watts for an initial 10 seconds and then another 5 seconds if required.

The gel in your heating pad is not toxic. So if the heating pad breaks, you don't have to worry, but can simply dispose of it in the waste.

Please do not heat the heating pad in the oven. Remove the heating pad before you wash your panties.

By the way, the heating pad can also be refrigerated without any problems, protecting a cesarean scar from pressure and friction from the waistband, as well as cooling it.


An ooia period panty is as beautiful and comfortable as your favorite underwear, but it can do so much more: it has an integrated membrane system in the crotch that soaks up the liquid preventing it from leaking. 

  1. The layer closest to the body is made out of soft merino wool. It quickly wicks moisture away from the body. So you feel dry at all times. In addition, it is equipped with a bacteria-inhibiting agent, so that  no bacteria can multiply and no unpleasant odor develops. More info: click here.
  1. The middle layerconsists of specialized fibers that absorb moisture very quickly. This layer is also equipped with an anti-bacterial agent. More info: click here.
  1. The outermost layeris a liquid-impermeable membrane that doesn't let any liquid through to the outside, protecting you from leaks. In addition, this layer - just like all the other layers - is breathable and thus ensures that you do not sweat.


    Wash your ooia once before the first use.

    After wearing your ooia, it is best to wash it by hand in cold water.

    Then you can put it into a laundry net and into the washing machine and wash it at 40 degrees ideally in the easy-care wash cycle - you can also do this along with other dark laundry. Remove the gel pad before washing your ooia.

    Please do not wash your ooia with heavy duty detergent, as it is too aggressive for the wool. Instead, ideally use wool detergent.

    Please do not use bleach or fabric softener, as this will limit the effectiveness of ooia.

    Please also do not dry clean - but who takes their underpants to the dry cleaners?

    Ironing is also a no-go, just hang ooia on the clothesline and it will soon be ready to wear again.

    If you treat ooia well, it will retain its full bacteria-inhibiting effectiveness for about 2 years. After that, of course, you can still continue to use them as "normal" underpants.

    If you want to know more about how to wash your ooia,click here.


    bacterial inhibition

    Because your health is our top priority, we've sought the opinion of gynecologists on the requirements for bacterial growth inhibition. 

    These gynecologists confirm that it is fundamentally important that period underwear inhibits bacteria growth - and that high-quality, tested fabrics are used for this purpose.

    Our membrane system has bacteria-inhibiting properties at the crucial points -so that neither bacteria can multiply nor develop unpleasant odors. Our active ingredient silver chloride is tested under the strictest conditions and may be used in Germany in accordance with Article 89 of the Biocide Ordinance in conjunction with § 28 paragraph 8 of the Chemicals Act. Of course, we do not use any nanoparticles that are controversial in terms of health.

    The bacteria-inhibiting effect of the silver chloride takes place directly in the fiber.

    The Hohenstein Institute carried out elaborate testing on our ooias to ensure its antibacterial activity.

    The Hohenstein Institute is a very renowned German textile testing and research institute, which awards various certificates.

    ooia is the world's only period underwear whose function is certified - we are proud!


    ooia is made of carefully selected, specialized fabrics, manufactured in Europe. All fabrics are certified tested for harmful substances. In addition, our wool comes from merino sheep that are treated fairly (mulesing free)

    Some raw materials which enter our fabrics cannot be sourced from Europe, as this is not possible for climatic reasons.

    material composition ooia Brief Hugs:

    Upper fabric: 93% cotton, 7% spandex

    Lining: 100% wool (merino wool: mulesing - free)

    Midlayer: 80% cotton, 20% polyester

    Membrane: support fabric 100% polyester, membrane 100% polyurethane

    material composition ooia heating/cooling Pad Hugs:

    Foil: PVC film phthalate-free

    Compress gel: water, propylene glycol, sodium carboxymethylcellulose, denatonium benzonate, dye

    bacteria inhibition

    Your health is our top priority

    Gynecologists confirm that a bacteria inhibiting coating on period underwear is indispensable.

    This prevents odors and the multiplication of pathogens.

    We at ooia are the only period underwear brand worldwide to have this effect certified - by the renowned Hohenstein Institute! Our active ingredient silver chloride is tested under the strictest conditions and may be used in Germany in accordance with Article 89 of the Biocide Ordinance in conjunction with § 28 paragraph 8 of the Chemicals Act. Silver has been used for centuries to protect against disease. Already in ancient Greece and Rome it was used to disinfect water.

    The bacteria-inhibiting effect of the silver chloride takes place directly in the fiber.

    It is very important to us that we communicate transparently in this regard. 

    EU Regulation No 528/2012: biocidal active substance is silver chloride

    Nano particles are not used

    If you want to know more, click here.

    delivery and returns


    Your ooias will be delivered to you within Germany with DHL GoGreen if your purchase is over 30€, below that with the Deutsche Post GoGreen. To Austria, Luxembourg, France and Switzerland we always ship with the Deutsche Post GoGreen.

    For an order of 1-2 products, shipping costs 5 € in Germany and Austria and 10 € in Switzerland, France and Luxembourg. Shipping is free when you buy 3+ ooias (from 26,95€) in Germany, Austria, Switzerland, France and Luxembourg. However, the ooia accessories are excluded from the scale discount.

    All shipments are trackable via a tracking number, which you will receive in your shipping confirmation.

    Shipping to other countries is not possible at the moment - but we are working on it!



    It is very important to us that you are completely satisfied with your ooia. Therefore, returns are possible: you just have to return ooia within 90 days (unworn, of course) and pay the postage for the return.  

    Please log in to our returns portal here for this and follow the instruction to print your return label.

    OOnce the item has been inspected at the warehouse, your money will be credited to you (within 3-7 business days of being received by our logistics provider).

    Please note that ooia cannot be returned if it has already been worn.

    Also an exchange is no problem. Here you pay (just as with the return) the cost of the return and we take over the shipping costs of the renewed shipment of your ooia. 

    Please log in to our returns portal here and follow the instruction to print your return label.

    In the portal, you will also specify which ooia you would like to have as an exchange.

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