Perfect for spring - your favorite seamless styles in three pastel and fresh color shades. seamless. pure. sheer. invisible.
We are Kristine and Kati, the founders of ooia.
Our mission is female empowerment. With innovative products for the needs of women* in taboo areas (like periods or breastfeeding) we want to promote female empowerment. Here you can learn more about our mission and values.
Great to have you here!
"Is super comfortable - and just muuuuch more pleasant than a pad."
"It does not matter what type of clothes you are wearing: the period hipster fits underneath any clothing and does not stand out underneath."
"Pretty much the most practical on-the-go accessory you can imagine."
"Only a few minutes and the fabric feels dry - WOW!"
"Even running, strength training and yoga can be done without having any problems with the period underwear. Super!"
"Let it run, sister!"
In ooia products you feel just as beautiful and cozy as in your favorite underwear. Here you can find all ooia styles.
With ooia products you avoid tons of waste.
Here you can learn more about our production.
With ooia products you don't have to worry about leakage. Here you can learn more about how ooia works.
Free shipping for orders of three or more products (from 26,95€).
For five products or more, shipping is free and you also get 10% off your order.
Excited?
This deal includes all styles of ooia period underwear for adults and teens as well as our ooia nursing bra.
The ooia accessories are excluded from the scale discount.
The discount code will automatically be added to your cart at checkout - it's that easy to take advantage of our permanent savings offer when you buy multiple ooias.
Perhaps you'll team up with a friend and you'll find the perfect period underwear & female bodywear for you.
Happy Shopping!
buy your ooias nowThe magic membrane soaks up the liquid - and our super soft merino wool keeps you dry. Learn more about our magic membrane system here.
The bacteria-inhibiting properties of ooia were certified by the Hohenstein Institute. Here you can learn more this.
Produced ethically and environmentally fair in Portugal, Lithuania and Croatia that produce with high quality European fabric suppliers. Here you can learn more about our production.
ooia everyday replaces panty liners! The popular ooia shapes for a fantastic wearing feeling every day.
buy the everyday collection now