On 28.05. is Menstrual Hygiene Day. We support the movement, which has been fighting for a world without period stigma and period poverty since 2014! Therefore, today we donate 28.5% of the day's profits to the initiators: WASH United.
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Why exactly the 28.05? An average cycle lasts 28 days - the average period 5 days.
Menstrual Hygiene Day has the vision: "To create a world by 2030 in which no woman or girl is disadvantaged because she menstruates. A world without period stigma and period poverty." That's why we are very pleased to be able to support the organization behind Menstrual Hygiene Day.
ooia is known for quality period underwear - at the same time, it's our mission to further de-taboo periods and give people access to various period products.
Today only: when you purchase one or more ooias, you're not only doing something good for yourself, but other women* and girls* around the world are benefiting as well. Should you be thinking about trying period underwear or our absorbent nursing bra, today is the perfect day to do so! We are donating 28.5% of our daily profits to WASH United.
Who or what is WASH United?
WASH United is a collaboration of a non-governmental organization and a creative agency. The organization advocates for a world where all people benefit from clean drinking water, access to sanitation and hygiene, including menstrual hygiene. Its main mission in this regard is menstrual awareness and education, so that long-term goals can be achieved.
© Graphics: Menstrual Hygiene Day
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